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In 2008, Casey McConnell, a young and energetic entrepreneur, had been toying with the creation of his own company for quite some time. Everywhere he looked, people were texting and chatting, using only their mobile phones.
Casey was sure that he could use the connectivity of the mobile phone to help businesses really reach their customers, not just dump endless sums of money into traditional marketing campaigns. Finally, Casey took the plunge. During a two-week sabbatical from his job at the time, Casey McConnell established Qittle.