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| Text Marketing To Become the Most Efficient Way to Market QITTLE: TEXT MESSAGING TO BECOME THE MOST EFFICIENT WAY TO MARKET. New Company Offers Free Trial For Its Text Messaging Solutions Helping Companies Reach More Clients And Market More Efficiently. The text message has become one of the biggest communicators in the 21st century and with the launch of a new mobile marketing company, businesses can use it not only to get their message out, but also to target their marketing techniques as well. The company, Qittle, will offer clients a 30-day free trial and 100 free texts to use the new text messaging software. Qittle was founded by Casey McConnell who is the former marketing director for The Aspen Club & Spa. Casey saw a need in marketing plans for businesses like The Aspen Club to track their marketing efforts and quantify what was working and what wasn't. With text messaging becoming what email was in the early part of the century, Casey found a way to do this while also giving companies the newest up and coming marketing tool-the text message. Qittle will use the industry's leading mobile marketing software to run the back part of the business. The company will aim at customer service and in-house marketing campaign management to help Qittle clients manage their SMS (short message service) solutions. Qittle will be able to create text message solutions that relay anything from confirmations to promotions and specials-depending on the type of business and goals for its customers. By texting a specific keyword to a short code number customers will be added to the business phone list and will receive targeted text messages. At any time, the phone user can opt out of the text messaging with a simple "stop." Qittle will also have the ability to give businesses reports and analysis of their SMS efforts. According to industry statistics, the total number of mobile phone subscribers worldwide was estimated at 2.7 billion by the end of 2006. And while the open rate for emails is estimated at about 2 percent, text message open rate is closer to 90 percent. Qittle will give clients the tool in order to reach this vast customer base in one blast. Casey sees Qittle, whose name is derived from different words meaning "talk" or "chatter," to become for text messaging what Google was for the Internet through his slogan, "Do you Qittle?" The website is expected to launch early next week and the Qittle team has already started to sign on clients. Qittle was founded in 2008 to give customers a more efficient and comprehensive mobile marketing initiative centered around text messaging. http://www.qittle.com If you would like more information on Qittle, or to schedule an interview with Casey McConnell, please contact Erin Robinson at 248.515.0955 or erin@qittle.com. | |||
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